Category Archives: Marketing

Ann Mroz: patronising, unpleasant and dishonest

[MINI-UPDATE (03 Jun) – THE object to my use of the word ‘dishonest’ in this headline. I stand by my use of the word, but as a courtesy, I have placed this prominent and immediate link to the relevant correspondence … Continue reading

Posted in Consume!, Marketing, Old Media, Teh Interwebs, The Political Weblog Movement | 19 Comments

Weblog Marketing – a word to the witless

Bloody hell. Take a look at this complete waste of space. (That goes for the web space itself and the dipsquit behind it.) It’s pretty obvious what he’s up to, and how little thought/effort has gone into it.

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WTF is Weblog Marketing?

Introduction At the moment, there’s very little commercial intrusion into weblogs. Most of this is due to ignorance, leading some bloggers to think that this is working to preserve the integrity of our interactive community. It is. For now. Unfortunately, … Continue reading

Posted in Marketing, Search Engine Optimisation | Comments Off

Monday Monday

You’d have to be deaf, dumb and blind not to have noticed this week that PWC Consulting plans to change their name to ‘Monday’ once they separate from PricewaterhouseCoopers – but I suspect there may be a few awareness problems … Continue reading

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Opt-Ins – When ‘No’ Means ‘Yes’

In this age of increasing privacy awareness and regulation, the message is finally starting to filter through to the snake-oil salesmen that they actually need your permission before they send you junk by email. This is why you’ll more often … Continue reading

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