Category Archives: Search Engine Optimisation

Patent Application #20050071741 – implications and indications

SEOmoz – Google’s Patent: Information Retrieval Based on Historical Data: This report has been prepared to help SEOs understand the concepts and practical applications contained in Google’s US Patent Application #20050071741 – Information Retrieval Based on Historical Data. My own … Continue reading

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Return of the bottom-feeders

God, people like this give me the pip. No link, because the site is totally undeserving of juice: http://justlandscaping.blogspot.com/ More from this moron here: http://www.blogger.com/profile/7783092

Posted in Search Engine Optimisation | 4 Comments

Googlebombs and Googlebombing: Teh Rules

Googlebombing describes the process of a group of sites (usually weblogs) linking to a target site with a chosen word or phrase (that may or may not appear on the target site) in order to make that target site the … Continue reading

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Search engine optimisation – a report on UK High St retailers

Here’s a shock… during January and February, I actually found some time to get some work done! For several weeks, I worked my guts out over a 10,000+ word report on 18 High St retailers (like Boots, Tesco, etc.), how … Continue reading

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It’s shaping up to be a good week for Boris

First, a bit of good news. Channel 4 – Political Impact Award: Boris Johnson has won the Channel 4 award for the person who made the biggest impression on the politics of 2004. Now, a housekeeping report on Boris Johnson’s … Continue reading

Posted in Search Engine Optimisation, The Political Weblog Movement | 3 Comments

New look for Yahoo, UK-force for Google

Yahoo has a new partner-weighted streamlined look. You can take a tour here. Also, Google has – for the first time – started forcing UK users of their search engine to Google.co.uk (although I have a dim memory of them … Continue reading

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Does MSN Search (beta) ignore/penalise sites hosted at blogspot.com?

WebProNews – Did Someone Break The MSN Beta Search?: Today was the official launch of MSN’s newest creation, a new search beta which was promised to feature search results powered by their own algorithm… but what happened? Yes, it fell … Continue reading

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Hollywood Sites, Hollywood URLs

The folks in Hollywood need a serious clue regarding the location and promotion of official movie websites. Most promotional material will drive you via one of the following methods… (Hulk used as example, because Hulk good. Hulk understand.) ‘AOL keyword: … Continue reading

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WTF is Weblog Marketing?

Introduction At the moment, there’s very little commercial intrusion into weblogs. Most of this is due to ignorance, leading some bloggers to think that this is working to preserve the integrity of our interactive community. It is. For now. Unfortunately, … Continue reading

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Negative Aspects of Paid Placement in Search Engines

In my book, The Net-Works Guide to Marketing Your Website, I took the following position on paid inclusion: Should You Pay for a Search Engine or Directory Listing? “No. If a search engine, directory or other site requires payment before … Continue reading

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