This entry was posted on
Thursday, July 21st, 2005 at
9:26 am and is filed
under The War on Stupid.
A fabulous round-up of opinions here at Chicken Yoghurt.
This, I particularly like: It hasn’t changed our way of life. 7/7. We can still brand it and sell it. You need a good brand to compete in the increasingly crowded warmongering market. A good brand needs staying power and immediate recognition. It needs to be dynamic to drive the consumer into action.
Also via Chicken Yoghurt, this from Armando Iannucci: The Incitement to Connect Terrorism with Iraq Bill – The closing of a pretty massive loophole, this, since, at long last, columnists and other terrorists who broadcast inflammatory statements that may cause people to connect bombings with the situation in Iraq can now have their columns taken away from them and replaced by columns written by Home Office staff.
On that subject, I totally agree with this statement from Robin: Since the events of 7/7 (god, I hate calling it that) there’s been a concerted attempt, from the statement under discussion to the high levels of government, to replicate what the republicans did after 9/11 – to brand all dissent un-patriotic and shut down the debate.
However, this comment under that post by Phil E is also worth reading to understand my view on Unite Against Terror campaign heralded by Harry’s Place and the spammers over at Labour Friends of Iraq: If the LFI crowd is anything like the HP regulars, you’ll fall into their trap whether you sign the statement (“Aha! You do agree with us!”) or not (“Aha! You don’t agree with us!”). Just ignore the trap-merchants; keep talking to whoever wants to keep talking.




By Justin July 21, 2005 - 9:50 am
Tim, your Armando Iannucci link is pointing to the wrong place.
By trick July 21, 2005 - 11:09 am
Great site. Followed a link from metafilter to "The Boy Who Cried Wolf" post. Genius.I'm wondering about this branding idea. Who coined the term 9/11? How about 7/7? Rove maybe?
By Manic July 21, 2005 - 10:46 am
Link fixed.trick: The great thing about 7/7 is that the brand travels well overseas… unlike 11/9
By goatchurch July 22, 2005 - 11:11 am
I don’t think it was the republicans. They have always used the full expression “September eleventh two thousand and one” to pad out Bush’s speeches.The first use of 9-11 I saw was at the very fine:http://www.presidentmoron.com/arch0109.htmlI wish he was still posting today.It makes a strong brand because it’s the same as the emergency telephone code in America. Impossible to have here because there aren’t 99 days in September. London’s bombing could have been on 7-11, refering to a chain of crappy supermarkets.