Googlebombing YouTube

This entry was posted on
Tuesday, February 17th, 2009
1:03 am and is filed
under Search Engine Optimisation.

[Note – A Googlebomb is something that (a) typically involves Google, and (b) making something that has no textual relevance to a keyword or keywords respond to that query regardless of this by external influence (typically, linking to a target page using those same keywords).]

I found out recently, quite by accident, that it is possible to Googlebomb YouTube.

Syndication and/or the reputation/maturity of may be a factor here, but from where I’m sitting only a single link in a single post is needed.

I found out about this after I linked to this ‘Ninja Cat Fail’ video in this post, using that nice Mr Draper’s name in the linked description. The next day, I was looking for a clip of the man, recognised the 2nd-to-top result (screengrab), and realised immediately that I alone had artificially/externally provided the only ‘relevance’ to this query.

– Rather than keep this YouTube glitch to myself (and maybe slap a fancy name on it and sell it as a ‘viral marketing’ service like some people I could mention) I thought it might be better to point it out in a very public fashion so it can get fixed.

– Speaking as someone who has been maliciously impersonated on Blogger and advised by Google that I should email myself in an attempt to reach the person pretending to be me, I can say with some confidence that simply emailing Google is likely to be a futile gesture.

– So I propose that we overtly play with the glitch until Google wakes up and fixes it.


Yes, I said ‘we’, white man window licker comrade.

Here’s how easy it is; I linked to a video when using the name of not-very-good-lawyer Donal Blaney today, and within 12 hours, YouTube presented a far more amusing top search result for his name:

I really liked the way this one looked; the Simpsons’ colours are bright and immediately recognisable, as are most of the characters in that series… so here is the approach pattern I’m prescribing for this little project, if you want to join in:


1. Choose a personality (or even a nobody/wannabe) from the world of British media, politics or blogging

2. Link to a fitting YouTube-hosted Simpsons clip with their name

– like this… Nadine Dorries

– or like this… Alex Hilton

3. Tell your friends!

4. Check in as soon as you have a result.

[Psst! I was going to include myself in this post, but couldn’t find the clip of Ned Flanders berating Lisa Simpson for being “Springfield’s answer to the question nobody asked.” Ditto for Phil Hendren, but I couldn’t find a clip of Comic Book Guy retreating to his store “where I dispense the insults rather than absorb them”.]

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